Anita Chinkes Ratner is the SVP and Head of Global Music and Licensing Strategy at Viacom Media Networks.
In this position Anita and her team provide music supervision and licensing for content creators across Viacom, and operates Viacom’s Music Publishing, Music Library and Clip Licensing businesses. Anita’s work supports Viacom brands’ music and licensing goals across platforms and spanning sync use in content, original song and score creation, digital distribution and soundtracks.
Prior to her current role at Viacom, Anita served as SVP of Global Music and Media Licensing at MTV Networks and she was MTV’s Vice President of Rights and Clearances. Prior to Viacom, she was in the international program sales group at CBS Inc., and she has worked as a freelance music supervisor, editor, and production assistant on numerous film and TV projects.
Anita received a bachelor’s degree in Sociology from Hofstra University, where she now serves on the Advisory Board for the Dean of Liberal Arts and Sciences. She is a member of Women in Music, NYWIFT, WICT and the Guild of Music Supervisors. She has been a fan of music for as long as she can remember and feels truly lucky to be able to work in a creative environment with an incredible team of people. She especially loves the music discovery that comes along with her job. She currently lives in New York City with her family.