Dana Reyngoudt has been with NBCUniversal Content Distribution for 15+ years, currently in the role of Vice President, Partner Marketing. She is the brand manager and key liaison for most of the portfolio’s networks, including NBC, USA, SYFY, Bravo, E!, MSNBC, CNBC, and NBCSN.
In this role, Dana develops and executes campaigns that garner marketing exposure across multiple platforms and drive value for MVPD, vMVPD, TVE and SVOD distribution partners. Dana has also most recently been responsible for TVE marketing efforts, working with mobile and connected device partners to increase app downloads and engagement and partnering with network digital and product teams to boost app discovery.
Dana also manages NBCU’s annual partner program that delivers millions in cross channel media to promote network priorities. In addition, she has been instrumental in the strategic development and creative execution of several key marketing campaigns to support distribution renewals.
Dana made the transition to NBCUniversal with the Oxygen acquisition in 2007. At Oxygen, she served as Affiliate Marketing Director where she oversaw marketing efforts, helping to drive Oxygen’s growth to 75 million homes in seven years. Dana began her career in cable at A&E Television Networks in Ad Sales Marketing.
Dana received her Bachelor of Arts in Communications from The College of New Jersey. She resides in Hasbrouck Heights, NJ, with her husband, Steven, and their three daughters: Ella (14), Tessa (12) and Hanna (7).