Genna Mazor is Director, Integrated Partnerships at truTV. In her current role, she conceives of and executes large-scale, multi-week campaigns for truTV advertisers, responds to RFPs, and ponders the evolution of the cable television industry.
Prior to joining truTV, she worked at Comedy Central, where she learned the ins-and-outs of integrated marketing and worked on high-profile campaigns and live events.
Genna is a Phi Beta Kappa and Magna Cum Laude graduate of Syracuse University’s S.I. Newhouse School of Public Communications and the College of Arts and Sciences. She majored in Television/Radio/Film and Psychology.
Ever the hustler, Genna scored her first job in the entertainment industry by slipping her resume under production office doors. (She was 18 and no one remembers what was actually on the resume, but it worked!)
Genna honed her writing, creative, and strategy skills in various public relations and production roles. In her spare time, she enjoys writing, baking, long walks, and visiting farmers’ markets.