Jennifer Dorian is executive vice president of Turner Portfolio 360 Brand Strategy and general manager of Turner Classic Movies (TCM) and FilmStruck. In her brand strategy position, Dorian is leading a company-wide initiative to identify new opportunities for revenue growth from 360-degree brand extensions across Turner networks, franchises, talent and characters. Working directly with brand managers, she oversees a collaborative strategic planning process to formulate the strategy, vision and approach to launching new businesses in a coordinated effort across the portfolio, while providing support to the individual business units as they pursue innovative and profitable brand extensions.
Dorian also oversees the day-to-day operations of TCM and FilmStruck, including all strategy, business development, marketing, branding, digital initiatives, programming and on-air campaigns for both brands, as well as the strategic planning, marketing and operations for subscriber growth and retention at FilmStruck. She reports to Coleman Breland, president of Turner Content Experiences, Turner Classic Movies, and FilmStruck; and Doug Shapiro, executive vice president and chief strategy officer at Turner.
Dorian previously served as chief strategy officer for Turner Entertainment Networks, overseeing strategic business planning and brand identity development and image marketing for TBS, TNT, truTV and TCM. Since joining Turner Broadcasting in 2000, Dorian has led the development of the TNT drama brand, which helped propel the network to rank as ad-supported cable’s #1 network in delivery of key adult demos for six consecutive years. Dorian also oversaw the creation and implementation of the "TBS Very Funny" brand, and her work was recognized by the industry and named into the CTAM Marketing Hall of Fame.
Prior to joining Turner in 2000, Dorian was director of strategic services for sports and leisure marketing at The Coca-Cola Co., based in Atlanta. In that capacity, Dorian oversaw a portfolio of U.S. sponsorships, assessing proposals and evaluating brand alignment and potential returns on investments. Previously, Dorian was manager of kids marketing for Pizza Hut, Inc., a division of PepsiCo. She joined the company as assistant manager of new product development. Dorian also served as director of marketing for InfoVentures of Atlanta, a partnership of Cox Enterprises and the former BellSouth.
Dorian holds a master of business administration degree from the University of Texas and a bachelor’s degree from Emory University. She currently serves on the board of the Atlanta Beltline Partnership and the Path Foundation. She previously served on the marketing committee for US Fund for Unicef and the board of the Atlanta Convention and Visitors Bureau. Dorian has received numerous accolades over the course of her career, including most recently being named as of the Atlanta Business Chronicle’s "Women Who Mean Business" and Cablefax’s "Most Innovative People in Multiscreen" and "Most Powerful Women in Cable." She has also been recognized by Women in Cable Telecommunications (WICT) with the Horizon Award as well as one of their Woman to Watch, and was named as one of Brand Week Magazine’s "Brand Builders."
FilmStruck is Turner’s subscription on-demand service that offers film aficionados a comprehensive and constantly refreshed library of films including an eclectic mix of contemporary arthouse, indie, foreign, cult and classic Hollywood films. FilmStruck is the exclusive streaming home to the Warner Bros. classic film library and the Criterion Collection. FilmStruck was developed by Turner Classic Movies (TCM) and is managed by TCM in partnership with Warner Bros. and the Criterion Collection.
Turner Classic Movies (TCM) is a two-time Peabody Award-winning network that presents great films, uncut and commercial-free, from the largest film libraries in the world highlighting the entire spectrum of film history. TCM features the insights from hosts Ben Mankiewicz, Alicia Malone and Dave Karger, plus interviews with a wide range of special guests and serves as the ultimate movie lover destination. Currently in its 24th year as a leading authority in classic film, TCM offers critically acclaimed series like The Essentials, along with annual programming events like 31 Days of Oscar® in February and Summer Under the Stars in August. TCM also directly connects with movie fans through events as the annual TCM Classic Film Festival in Hollywood, the TCM Big Screen Classics series in partnership with Fathom Events, as well as through the TCM Classic Film Tour in New York City and Los Angeles. In addition, TCM produces a wide range of media about classic film, including books and DVDs, and hosts a wealth of material online at tcm.com and through the Watch TCM mobile app.
Turner, a WarnerMedia company, is a global entertainment, sports and news company that creates premium content and delivers exceptional experiences to fans whenever and wherever they consume content. These efforts are fueled by data-driven insights and industry-leading technology. Turner owns and operates some of the most valuable brands in the world, including Adult Swim, Bleacher Report, Boomerang, Cartoon Network, CNN, ELEAGUE, FilmStruck, Great Big Story, HLN, iStreamPlanet, Super Deluxe, TBS, Turner Classic Movies (TCM), TNT, truTV and Turner Sports.