Michelle Scheuermann is the Director of Communications at Sportsman Channel, a network dedicated to hunting, shooting and fishing programming. She’s an avid outdoorswoman who loves to run, bike, kayak and compete in races. Among her various communication roles, Michelle leads the social media presence for Sportsman Channel where she tweets or blogs away to promote the network and the sportsman lifestyle. Michelle has a degree in Agricultural Business Management from University of Wisconsin – River Falls and more recently received her Accreditation in Public Relations from the Public Relations Society of America. Michelle resides near Milwaukee, Wisc. with her husband, Wayne, and cat, Mr. Sybils.