Tina Shah is Executive Vice President and General Manager for Turner Sports. Shah is a primary day-to-day point of contact with league partners including the NBA, NCAA and MLB, and she is responsible for business strategy on behalf of the NBA Digital portfolio (consisting of NBA TV, the NBA App, NBA.com and NBA League Pass). She leads business affairs, business development, rights acquisitions and strategy functions for Turner Sports, along with the programming and data, analytics and insights teams. Shah also oversees business strategy and operations, products, marketing and analytics for Bleacher Report. She reports directly to Lenny Daniels, President of Turner Sports.
Shah formerly served as Senior Vice President of Business Affairs, Turner Sports and Associate General Counsel where she led the legal team responsible for all of Turner Sports’ linear and digital businesses including multimedia rights agreements with the NBA, NCAA and Major League Baseball, along with owned and operated business in Bleacher Report and ELEAGUE. She also worked closely with the PGA of America and the UEFA Champions League on all forms of those multimedia partnerships. Additionally, she provided strategic business counsel and served as a trusted advisor across Turner Sports, along with Turner Studios and the Turner digital strategy and operations team while being a point of contact with league and business partners.
As a 19-plus year veteran with the Company, Shah has been an instrumental member of the Turner Sports leadership team and a central figure in every significant business deal involving the portfolio for more than a decade.
Turner Sports, a division of WarnerMedia, is an industry leader in the delivery of premium sports content across all platforms, widely recognized for its long-standing partnerships with the NBA, Major League Baseball and NCAA Division I Men’s Basketball Championship.
The Turner Sports portfolio includes two of the most popular digital destinations for young sports fans in Bleacher Report and House of Highlights, along with the B/R Live streaming platform and ELEAGUE, a leading gaming and esports entertainment brand. Turner Sports co-manages NBA Digital – comprised of NBA TV, NBA.com, NBA LEAGUE Pass, the NBA App and NBAGLEAGUE.com – as well as NCAA.com and the NCAA March Madness Live suite of products.