WICT Announces Release of 2015 PAR Initiative Executive Report


Washington, DC – Women in Cable Telecommunications (WICT) announced today the release of its "PAR Initiative Executive Report," providing a comprehensive review of gender diversity in the cable workforce.

The PAR Initiative Executive Report (available here), measures Pay equity, Advancement opportunities and Resources for work/life integration with a goal of helping the industry identify and maximize its opportunities for women. In all, 27 companies participated in the survey, representing 65% of the overall cable workforce. Mercer, a leading global consultant on human capital issues, gathered and analyzed the data.

The PAR survey tracks gender diversity in cable utilizing multiple dashboards, including the flow of women up the hierarchy and women’s representation in various roles and functions. The report features Internal Labor Market (ILM) maps that show the vertical and horizontal movement of women and men, with side-by-side comparisons of their entrance, exits and promotions. Mercer makes projections based on prevailing trends and illustrates to participating companies how those forecasts could change with adjustments to key variables.

Two key findings from 2015 illustrate both the positive and the negative trends the industry faces:

  • The PAR survey recorded a four-percentage-point increase in women’s representation at executive and senior levels of management over 2013 results. Currently, women’s representation at that those levels is 32%, which is higher than the four national benchmarks for that echelon, ranging from 20% to 29%.
  • Because turnover rates are higher for women than men, Mercer projects a decline in the representation of women at management levels over the next five years, absent workforce corrections.

Maria E. Brennan, CAE, WICT’s President & CEO, said, "I applaud the many companies that stood up and allowed themselves to be measured. Through metrics and data, we are able to make informed decisions both collectively and individually — proving once again that having the knowledge is step-one in correcting any negative trending."

PAR is made possible through the support of the Walter Kaitz Foundation and WICT’s local chapters. The PAR Survey is administered in partnership with the NAMIC AIM Survey.

About WICT & PAR
For over thirty-five years, Women in Cable Telecommunications (WICT) has partnered with cable and telecommunications leaders to provide professional development programs, research and services that help advance women in cable media. With 10,000 members, WICT is the oldest and largest professional association serving women in the cable and telecommunications industry. Comcast NBCUniversal, Time Warner Cable, Turner, and Suddenlink Communications are WICT’s Strategic Touchstone Partners. Please visit www.wict.org or follow @WICT on Twitter for more information. The PAR Initiative began in 2003. This year marks the twelfth anniversary and tenth survey cycle of the PAR Initiative, which is now administered biennially.

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