Elizabeth Crotty (Beth) is currently leading product development and management at Cox Media. In her role, she leads end to end product lifecycle for advertising products including Video (Linear, On Demand, and Online) and Display (Premium and Audience Extension). Key aspects of her role include facilitation and development of Cox Media’s strategic plan and portfolio management process, and collaboration in identifying, evaluating, and negotiating acquisitions, partnerships, and alliances to support of Cox’s portfolio of products.
Her previous roles include Director of Product Management for Cox Media and Director of Online Sales for Comcast Spotlight, Southeast Region.
Beth’s professional accomplishments include an Masters in Mass Communication from the University of Georgia, Digital Sales certification through the Internet Advertising Bureau, and her recent completion of the Stanford Business Schools Design Thinking course.
Personally, Beth is the married mother of 2 boys; Burns and Smith. She and her husband, Cory, live in Atlanta where they are active members of the Brookhaven community. Beth coaches Run Club at Ashford Park Elementary, is on the Ashford Park Elementary Foundation committee, and is a member of St Martins Episcopal church.