Mallory Sellitto is currently a Director of Ad Sales Planning at A+E Networks, focusing on A&E and FYI. Her current role is responsible for revenue optimization on the linear networks through effective inventory management, stewardship, and plan approvals. Mallory takes a leadership role within the Ad Sales Planning group by working on high level analyses that provide strategic insights and direction to the sales team to help generate the best yield management solutions. She also works closely with the Direct Response team and other departments such as Program Scheduling/Promo, Research and Commercial Operations to come up with collaborative and creative solutions that are beneficial to the company’s bottom line.
Mallory joined A+E Networks in 2011 after she graduated with a Bachelor of Science in Public Relations from West Virginia University. She is a New Jersey native who loves spending her summer at the beach with her friends and family. That also includes spending time with her loving Boston Terrier Henry.