Raquelle Zuzarte is Marketing & New Products Director-East Region at Time Warner Cable Media since 2010. In this role, she creates cross-platform media solutions for clients across key industry sectors including automotive, health-care, retail and travel. She and her team help support the launch of new digital products for clients, including online, VOD, and iTV. In addition, she currently helps champion TWC Media’s 2012 political marketing strategy and best-in-class case-study development across the enterprise.
Prior, to Time Warner Cable, Zuzarte served as Director, CBS Connections where she led the design and deployment of multi-platform client campaigns partnering closely with CBS divisions, across network and local TV, online, mobile, radio and outdoor.
Zuzarte has a brand-management background, having spent 9 years in marketing leadership roles at Johnson & Johnson working across global pharmaceutical brands. She served as Global Commercial Leader in 2006, where she led the launch of a multi-billion dollar new pharmaceutical drug across the G7 countries. Prior to Johnson & Johnson, she worked at Accenture as a Strategy Consultant, at Procter & Gamble in brand-management and at Ernst & Young.
Zuzarte received her Bachelor’s in Economics from the University of Sydney in Australia and her MBA from the Australian Graduate School of Management and Kellogg Business School at Northwestern. In 2000, she was honored with Johnson & Johnson’s prestigious Standards of Leadership Award. She is also the recipient of the McKinsey & Company Scholarship and the Procter & Gamble Marketing Award. She serves on the Board of the Procter & Gamble Alumni Association in New York, the Executive Committee of Advertising Women of New York (AWNY) and the Events Committee at Time Warner Cable’s Corporate Women’s Network.