Reem Ahmed leads Effectv’s National Sales to oversee and integrate the team’s strategy with sales activities that drive growth. She also grows senior level relationships at national independent and holding company agencies and serves as a collaborative partner with Ampersand to improve operational activities.
Prior to joining Effectv in 2019, she held various leadership roles since 2003 at Valassis, a multi-media solutions company. Reem’s career spans across multiple facets of media sales (e-commerce, print, digital display, linear and streaming TV) and in various functional areas (client services, strategic partnerships, local and national sales). She is a driven leader that encourages new ideas and is a change champion.
Reem holds an MBA from Western New England University and a Bachelor of Science degree in Business Management from Rutgers University. She is based in New York City.