Break through the clutter! In this talk, you will learn why stories are an invaluable tool to shape consumers’ mindset, beliefs and behavior. Then, you will learn a simple, 4-step process to create your own stories that connect, persuade, influence and break through the clutter. Kelly D. Parker empowers brands to turn followers into devoted fans with the power of storytelling. Her consulting firm teaches marketing teams and corporate professionals how to create memorable messages that effectively communicate the unique value of their products and company. A marketing professional trained at global enterprises such as Sherwin-Williams and American Greetings, Kelly believes that a simple, well-told story can raise profits, reshape culture, and revive a brand’s reputation |
Virtual and in-person sessions available. All session times are in Eastern Standard Time Monday, August 21
Tuesday, August 22
Wednesday, August 23
Thursday August 24
Friday August 25
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